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Halloween Candy Ads from the 1950s & 1960s


The Professor

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Halloween is a brilliant holiday. You dress up in a costume, you get candy. There are even great TV specials. As a kid, October 31 was always circled on the calendar. Candy companies (and dentists) mark the date as well. Adults fill bags and plastic pumpkins with bite-sized chocolate bars. Milky Way was long been a popular choice for trick-or-treaters. Some other candies from the past have fallen out of favor with young'uns. Once upon a time, children rang the doorbell for Necco Wafers and Coconut Grove bars. Let's flip through the newspapers and magazines of the past for some classic candy advertisements.

 

 

 

Brach's (1962)

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Note the Banana Split Bars, a direct competitor to the Banana Split chews made by Necco. Banana flavors were big in the 1960s.

 

 

 

 

 

Mars (1950s)

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Mars no longer sells the Forever Yours bar. Well, technically they do in a way, as it's a Milky Way Dark.

 

 

 

 

 

Milky Way (1960s)

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I miss how wide these used to be.

 

 

 

 

 

Post Cereal (1958)

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People should give out sugary cereal more often.

 

 

 

 

 

Neck (1950s)

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Can you name these eight flavors?

 

 

 

 

 

Curtiss (1950s)

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Nabisco bought Curtiss in 1981.

 

 

 

 

 

Mars Milky Way (1954)

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We like the detail of "Mars' sunlit kitchen." Rather poetic for the small print.

 

 

 

 

 

Wrigley's Spearmint Gum (1929)

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This one is older, but it's a beautiful piece of art. Plus, it's neat to see what kids of the 1920s were getting for Halloween.

 

 

 

 

 

Brach's (1959)

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We used to always excitedly hit up the houses that gave out the full candy bars. In 1959, Brach's was exciting — or so they claimed.

 

 

 

 

 

Schrafft's (1960s)

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No longer around, Boston-based Schrafft's was a major player in the Northeast Halloween game. They even had Andy Warhol shoot a commercial for them in 1968.

 

 

 

 

 

Curtiss (1956)

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Many of these ads refer to children as "goblins." So that's what they thought of us.

 

 

 

 

 

Fleer Dubble Bubble (1954-1957)

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This delightfully impish kid showed up on trick or treat bags, too.

 

 

 

 

 

Kool-Aid (1964)

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Because you have to wash down all that candy with something.

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who remembers this in your local grocery store?

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Brian Matherne - owner/curator of "The MOST comprehensive list of Atari VCS/2600 homebrews ever compiled." http://tiny.cc/Atari2600Homebrew

author of "The Atari 2600 Homebrew Companion" book series available on Amazon! www.amazon.com/author/brianmatherne

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Oh man that's a great one AF 

Thanks.... here's a few candies........

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Brian Matherne - owner/curator of "The MOST comprehensive list of Atari VCS/2600 homebrews ever compiled." http://tiny.cc/Atari2600Homebrew

author of "The Atari 2600 Homebrew Companion" book series available on Amazon! www.amazon.com/author/brianmatherne

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